Finding the best SEO techniques


Individual’s interested in gearing up their websites for search engine results will find many different techniques of search engine optimisation that they can apply. Although the techniques are many they vary in terms of their approach and effectiveness. Black Hat SEO and White Hat SEO are amongst the major categories of SEO. Black Hat is considered as an unethical way of optimising your site as it makes use of illegal ways whereas White Hat is exactly the opposite of this technique. Hence in order to avoid getting into trouble it is better to go with White Hat.

It is however important that you know what the shady Black Hat techniques are in order to be able to avoid them. Unfortunately they are many and some web design agencies may even offer to use these shady techniques so you must beware of rendering such services. Repeating abortive your keywords is one of these techniques which is looked down upon. An example of this could be making a page with thousands of keywords on it. Another even more cheesy technique is to blend in the text color with the background color. All these techniques are downright unethical and may even result in getting your website banned.

The tested and proven SEO techniques

Why should you go with the Black Hat alternatives when you so many tested and proven legal ways to go about optimizing your website. These are safe on-page techniques which can be absolutely free. The most commonly used SEO technique is that of adding keywords to HTML meta tags as well as to the title of the page. When you make posts on blogs it is always a good idea to use your keywords in the title. This is because this will automatically place your keyword within the page description for the single post pages.

Next up you can even add keywords to your url. Whenever you do add keywords make sure to bold them so that they can catch the eye faster. Even search engines assign more points to bolded keywords hence it is all the more important. Another sleek technique is to use keywords in your domain name as well. It is however important to limit the use of the keyword on each page as overloading the page is again an unethical practice which could lead to you getting banned on Google. You can also use your keywords in H1 and H2.


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Latest Comments

  • Eddie - 2010-02-01
    setting up you emails using the above guide was the simplest thing I ever had to do on a PC thanks..more